Website design is arguably the most important aspect of a website. While functionality and content are extremely important, it’s design that draws people in and makes them use the site. Here are a few things you need to know if you are thinking about creating or redesigning a website:

• Your website design needs to be clear and easy to use. Your visitors need to be able to see immediately what the site is about.
  
  
• You’ll want to make sure that the website layout you choose is concise. You don’t want to make your visitors hunt high and low for the navigation or for your all important content or products.


• The colors and design need to be easy to read. You might want something stylish and artistic, but this shouldn’t detract from your visitors’ experience. People still expect to have navigation in the same place on each and every page.


• You’ll want to make sure that your navigation and links are easy to follow so that your visitors can easily find their way around. Make sure that your design is consistent. Don’t have some images as link, and not others; don’t use underlined text for some links and not others, as it will be very confusing.


• Make sure that your website is engaging and encourages visitors to explore your website and read your content.


• It sounds obvious, but make sure it’s apparent what the site is about. If you’ve got an e-commerce site, then you’ll want to make sure that visitors know that it’s a shop and can find the products they want quickly and easily.


• Make it clear what you want your visitors to do next, with plenty of calls to action. You want your visitors to add products to the shopping basket, or want people to contact your about your services, or download your software.


• You might want to take advantage of a blog, Facebook or other social networking sites. How could your website take advantage of the many users on these types of sites?


• Your products or services might be better explained using videos. How can you incorporate them into your website design?


• You’ll want to make sure that your website is worth coming back to. It’s important that you keep the look and feel of the site fresh, as well as the content.

In addition to website design, Xtoli also offers hosting services for your website. For more information on our design services and hosting packages, please use the form on the CONTACT US page.

Featured Sites